IQ Beauté

IQ Beauté is a Greek digital beauty and lifestyle magazine founded by Mánia Boúsmpoura, a seasoned beauty editor, former model, and television presenter with over 20 years of experience in the fashion and media industries. The magazine launched in 2015 with the mission to redefine beauty as a blend of intelligence, creativity, and authenticity.

IQ Beauté positions itself as a sophisticated yet accessible publication that appeals to both women and men who believe that beauty is more than skin deep. Its tagline, "Beauty has intelligence", reflects its commitment to providing thoughtful, well-researched content that goes beyond superficial trends. The magazine emphasizes journalistic integrity, creative expression, and expertise in beauty and fashion.

The magazine covers a wide range of topics, including:

- Beauty trends and skincare advice.

- Fashion insights and seasonal style guides.

- Interviews with industry professionals and influencers.

- Product reviews and recommendations.

- Lifestyle features on wellness, travel, and culture.

Each issue is curated with a focus on quality journalism and creative visuals, aiming to inspire and inform its readers.

Under the leadership of Mánia Boúsmpoura, IQ Beauté collaborates with a diverse team of over 20 professionals, including journalists, photographers, designers, and scientific advisors. Boúsmpoura's extensive background in beauty journalism and her role as a beauty expert for L’Oréal Paris in Greece lend credibility and expertise to the magazine's content.

IQ Beauté maintains an active online presence through its website, where readers can access the latest issues, articles, and features. The magazine also engages with its audience via social media platforms, sharing updates, behind-the-scenes content, and interactive posts.

IQ Beauté stands out in the Greek media landscape as a publication that combines beauty with intellect, offering readers a thoughtful and stylish approach to modern living. Its commitment to quality content and creative expression makes it a valuable resource for those seeking to enrich their understanding of beauty and lifestyle.