Lulu Happiness
June 2016
Lulu Happiness
based in
New Delhi
IN
since
November 2016
print issued quarterly
About
LuLu Happiness is a lifestyle and rewards magazine published by LuLu International Shopping Mall Pvt. Ltd., an Indian subsidiary of the UAE-based LuLu Group International. The magazine is distributed across LuLu Malls in India, including locations in Kochi, Bengaluru, Lucknow, Coimbatore, Thiruvananthapuram, Palakkad, Kottiyam, Hyderabad, and Kozhikode.
Launched in November 2016, LuLu Happiness is a quarterly publication that blends lifestyle, fashion, and shopping insights with exclusive offers and rewards for LuLu Mall customers. The magazine is produced in collaboration with RITZ Magazine, a prominent lifestyle publication in South India. The partnership aims to enhance the shopping experience by providing readers with curated content and access to special promotions.
Each issue of LuLu Happiness features:
- Celebrity Interviews and Profiles: Showcasing prominent figures from various industries.
- Fashion and Lifestyle Trends: Highlighting the latest in fashion, beauty, and lifestyle.
- Exclusive Offers and Promotions: Providing readers with special discounts and deals available at LuLu Malls.
- Event Coverage: Reporting on events and activities happening within the malls.
The magazine serves as a bridge between LuLu Malls and their customers, offering valuable content that enhances the shopping experience.
To complement the print magazine, LuLu Happiness is also available digitally through the LuLu Happiness App, available on both iOS and Android platforms. The app offers features such as:
- Loyalty Rewards Tracking: Monitor points and tier status.
- Exclusive Offers: Access to mall and hypermarket discounts.
- Dine-In Discounts: Special deals at restaurants within and around LuLu Malls.
- Event Updates: Information on upcoming events and activities.
- Store Locator: Find your favorite stores inside LuLu Malls across India.
LuLu Happiness magazine is more than just a publication; it's a comprehensive lifestyle companion for shoppers at LuLu Malls. Through its collaboration with RITZ Magazine and the integration of digital tools, it offers a seamless blend of informative content and exclusive benefits, enriching the overall shopping experience.
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